WSWA’s premier industry event, formerly known as the WSWA Convention and Exposition, now brings all three tiers of the wine and spirits industry together under one roof, to better meet all stakeholders goals, bring attendees and exhibitors more value, and address key business challenges. After over 90 years, this event continues to be the place where business gets done and the industry comes together to collectively connect, innovate and grow. Join us in Las Vegas at Access LIVE 2026 to explore what’s new, learn about what is coming in the future, and reconnect with old friends. There is no other event in the industry that rallies so much expertise and networking as well as so many solutions and opportunities concentrated all under one roof!
Attendees
Exhibiting Opportunities
U.S. Wine & Spirits Sold by Distributors in Attendance
Access LIVE is where the American wine and spirits industry goes to get business done.
"WSWA's Access LIVE is the ultimate convergence point for our entire industry – bringing together Suppliers, Wholesalers, Retailers, and Industry Service Providers. This event offers an unparalleled opportunity to maximize your time efficiently, fostering engagement across all three tiers of our industry. It's a chance to partake in meaningful conversations about the wine and spirits business with WSWA professionals and industry peers."
Dina Opici, President of Opici Family Distributing and Immediate Past Chairwoman of WSWA
“We were thrilled to participate in the 2024 Brand Battle! The event provided us with fantastic exposure to new distributors and the opportunity to connect with other competitors and learn their brand stories. In the months following we have been able to expand our distribution footprint with wonderful partners. Brand Battle was a significant milestone in the NightOwl journey.”
“I really love the new changes to Access LIVE! Getting time with wholesalers on the expo floor has always been a challenge. However, with the way they have combined the expo halls into one large space and centralized supplier suites, I feel exhibitors like us will see a huge difference in traffic flow to the expo hall.”
WSWA concluded a highly successful Access LIVE 2026 last week at Caesars Forum in Las Vegas, bringing together wholesalers, suppliers and retailers from across the country for three days of deal-making, data-driven insights and frank conversations about the forces reshaping the beverage alcohol marketplace.
The wine and spirits industry gathered in full force as Access LIVE 2026, the annual industry convention hosted by WSWA, opened its doors this week at Caesars Forum in Las Vegas. The event's Opening General Session, held Monday, February 2, delivered a powerful mix of business insights, heartfelt recognition and memorable storytelling — setting the tone for three days of collaboration, innovation and inspiration.
Edmond’s Honor Vanilla Madagascar Bourbon was crowned the winner of the 2026 Brand Battle Tournament at Access LIVE in Las Vegas.
